As a digital sociologist, Baptiste Kotras focuses on the disruptions caused by big data in the representation of social worlds.
Recent publications:
Kotras, B., 2020. “Mass personalization. Predictive Marketing Algorithms and the Reshaping of Consumer Knowledge”, Big Data & Society 7 (2), pp.1-14.
Kotras, B., 2020. “Opinions that matter. The Hybridization of Opinion and Reputation Measurement in Social Media Listening Software”, Culture, Media & Society, Online First.
Kotras, B., 2018. La voix du web. Nouveaux régimes de l’opinion sur Internet, Paris, Seuil (La République des Idées).
Kotras, B., 2018. “Le tout plutôt que la partie. Big data et pluralité des mesures de l’opinion sur le web”, Revue française de sociologie, 59, 3, p. 451‑474.